National Effort to Boost Tourism: 250 Entebbe Airport Taxi Operators Trained in Etiquette and Service
ENTEBBE, Uganda – In a significant move to safeguard Uganda’s global reputation and boost export earnings, a major training initiative has been launched for frontline staff at Entebbe International Airport, starting with the crucial micro taxi industry.
The program, which has already trained 250 taxi operators, aims to transform the first and last impressions of tourists and business visitors to the country. The initiative recognizes that these drivers are the “eyes and ears” of Uganda’s tourism sector, and their attitude and knowledge are vital to the nation’s economic interests.
The micro taxi industry, estimated to be worth UGX 9 billion annually for the Entebbe-Kampala route, plays a pivotal role in setting the tone for a visitor’s experience. Poor service or a lack of etiquette from these frontline workers can severely damage the country’s reputation and hurt export efforts by discouraging return visits and investment.
The two-day training, held in preparation for the upcoming Uganda Buyers Week starting November 25, equipped the drivers with essential skills in customer care, tourism knowledge, and professional etiquette to ensure they can warmly welcome and see off the country’s guests.
The initiative was hailed as a collaborative success. Organizers expressed gratitude to the Civil Aviation Authority (CAA), the trainers, the Hastings Group, and the young team at PACIED for their support.
The effort extends beyond taxi operators. In a joint program with hotel operators, more than 350 people who work at Entebbe Airport have now been equipped with enhanced customer service skills.
This is just the beginning of a wider national strategy. The next phase of the program will target key government agencies, including immigration, customs, and security personnel.
The goal is to create a seamless and welcoming experience for all arrivals and departures by ensuring that every element of the airport ecosystem acts in unison. This coordinated approach is designed to protect Uganda’s customers, enhance the country’s appeal as a destination, and ultimately, increase exports by fostering a positive and professional business environment.
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